Chiang Mai perfume house — Thai memories in a bottle

Journal

Every bottle is a page from a Thai memory: a childhood dessert, a whispered ghost story, the first time you fell in love.

2 fragrances in stock in Sydneybottles from $189.00$8 flat-rate shipping Australia-wide

Shop the range

Start with these

Mango Sticky Rice turns Thailand’s favourite dessert into a perfume: juicy golden mango, creamy coconut milk and soft vanilla. It’s for gourmand lovers who want something sweet and sunny. First Love is a tender floral. It opens on pear and Earl Grey tea, melts into rose with a touch of rum, and settles into warm agarwood and frankincense, so it suits anyone who loves tea, florals and a resinous finish. Both are parfum-grade and wear softly, close to the skin.

Every bottle is a page from a Thai memory: a childhood dessert, a whispered ghost story, the first time you fell in love.

The Story

Journal began in 2017 with a small boutique in Chiang Mai. A New York-educated creative and a perfumer set out to make a Thai perfume house that feels modern while staying true to home. The name says what they do. Each scent records a moment or an emotion, so you can carry it with you.

Why It Stands Apart

Journal’s perfumes come from Thailand’s own fragrance tradition. The house pairs the old Thai art of Nam Ob Nam Prung (scented and perfumed waters) with modern perfumery, and it uses mostly natural ingredients.

The perfumes share a recognisable DNA:

  • Coconut oil in every bottle. It replaces much of the usual alcohol, so the scent sits softly on your skin.
  • Sugarcane alcohol and natural frankincense. The alcohol is drinking-grade and made from sugarcane. Frankincense holds the scent in place.
  • A warm, resinous base. Agarwood, saffron and benzoin run through many of the perfumes, giving even the sweetest ones a glowing, temple-warm finish.

The stories are distinctly Thai: market desserts, local folklore and family legacy.

Collections

Collection / theme What it’s about Example scents
A Love Journey Three chapters of love, built on feeling rather than trends First Love, Forever Love, Forbidden Love
Thai desserts A beloved Thai treat turned into a wearable scent Mango Sticky Rice
Thai ghost stories Perfumes inspired by Thailand’s famous folklore Mae Nak, Kumarn
The Legacy The house signature: agarwood wrapped in white florals The Legacy

What You’re Getting

These are Journal’s parfum-grade perfumes, the brand’s highest concentration, in their full presentation bottles. Back home, Journal is a whole-lifestyle brand known for body oils and home fragrance, and its perfumes are the heart of that world.

Who Will Love It

You’ll love Journal if you’re curious, want a story behind your scent, and like perfume that’s a little different from what everyone else is wearing. It suits gourmand lovers, fans of tea and resin, and anyone with a soft spot for Southeast Asia. If you like squeaky-clean, ultra-loud fragrances, Journal’s softer, skin-close style may feel too gentle.

Authenticity

Every Journal perfume we sell is 100% genuine and sourced by us, so you get exactly the perfume Journal makes.

Questions

Is Journal perfume genuine, and where does it come from?

Yes. Every Journal perfume we sell is 100% genuine and sourced by us. Journal is a Thai perfume house that began in 2017 with a small boutique in Chiang Mai. It blends the old Thai art of Nam Ob Nam Prung (scented waters) with modern perfumery.

Which Journal perfume should I try first?

If you love sweet, edible scents, start with Mango Sticky Rice (mango, coconut milk and vanilla). If you prefer tea, florals and a warm resin finish, try First Love (pear, Earl Grey, rose and agarwood).

What concentration are Journal perfumes, and how do they wear?

These are Journal’s parfum-grade perfumes, the brand’s highest concentration. Coconut oil replaces much of the usual alcohol, so the scent sits softly on the skin rather than projecting loudly.

What makes Journal different from other perfumes?

Journal uses mostly natural ingredients, including drinking-grade sugarcane alcohol, natural frankincense and coconut oil in every bottle. Many of its scents share a warm base of agarwood, saffron and benzoin, and each one is built around a Thai story or memory.

How fast will my Journal perfume arrive?

We ship from Sydney and dispatch within two business days. Standard shipping is $8 and Express is $11.

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